The Affiliate Marketer’s Journal:
More and more I am seeing the trend of merchants offering “private label? or “template? web sites. Private labels appear to be a full fledged e-commerce site, complete with product pages, shipping policies, etc. When customers opt to buy something from the template site, however, they are actually directed to a shopping cart on the merchant’s site. Most of the time the customer is totally unaware that they are actually buying from the merchant’s site instead of the private label site that they had been browsing.
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