Archive for June 28th, 2006

  • Jellyfish to Challenge Google CPC Ad Model

    Information Week:
    On Monday, shopping search engine Jellyfish.com will begin to woo advertisers with what it claims is a better mousetrap: It will offer an alternative to cost-per-click (CPC) advertising by opening an online marketplace for advertisers to bid directly to customers for their attention and patronage. The company, which closed initial seed funding from undisclosed […]