Archive for the 'News' Category

  • Depends on What Your Definition of “Is” Is

    ReveNews:
    Google respondsto the buzz created by Eric Schmidt’s March comments on click fraud today (finally). Most everyone suspected that the comments (”let clickfraud happen”) were taken somewhat out of context, but I hope that they pursue fraud faster than they pursued making an official post about this statement. Granted, the comments have only recently begun […]

  • Google Adsense Affiliate Program

    ECommerce-Guide.com:
    While most Web surfers have no doubt seen countless sites with the usual Google-sponsored text ads, they are likely seeing more of a new program Google launched in November. The “Referrals” program — aimed at promoting the Firefox Web browser with integrated Google search toolbar or its AdSense program — now ups the ante for […]

  • AC Feb 2006 Magazine Published

    The February 2006 issue of Affiliate Classroom Magazine is out:
    The February 2006 issue is all about the EU Affiliate Marketing scene, crammed with marketing opportunities from affiliates who actually live and work in the EU. Plus AdSense Arbitrage that works, multiplying profits from existing content, and much more!

  • PPC Ad Impressions Grow 16% in 6 Months

    Search Engine Watch:
    A new Nielsen//NetRatings study shows that “sponsored link advertising impressions” grew from 55.4 billion to 64.3 billion or 16 percent during the past six months (August 2005 and January 2006). Google in August 2005 earned 36.2 billion, which increased to 41.1 billion in January 2006, a six-month increase of 14%. […]

  • MSN Contextual Ad Program: ContentAds

    JenSenese:
    MSN ContentAds is their contextual advertising program name and a launch date will be sometime in 2006.

    Introducing adCenter – Microsoft’s Next Generation Advertising Platform Speaker(s): David Jakubowski, Jed Nahum Session Type(s): Breakout adCenter is the next generation of online advertising that will allow you to conveniently plan, execute, and adjust your online advertising programs. […]

  • AOL Conversion Rate Highest

    DM News:
    Searches conducted on AOL were most likely to lead to online consumer purchases in January, according to a new WebSideStory index. This may reflect a difference in the demographics of people visiting various search engines.
    WebSideStory’s index compares the median conversion rates of four major search engines at business-to-consumer e-commerce sites. AOL generated the […]

  • Affiliate Summit Registration is Now Open

    Shawn Collins:
    Registration is now open for the next Affiliate Summit, taking place July 9-11 in Orlando. Register now at affiliatesummit.com
    The conference is taking place at the Hilton, located in the WALT DISNEY WORLD® Resort, and the Affiliate Summit discounted rate is $112/night.
    Photo by ecb29.